FOOTASYLUM | A NEW ERA
With over 65 stores across the UK, FootAsylum have their finger on the pulse of streetwear fashion. From high-profile trainer releases to exclusive colourways of your favourite kicks, you’ll find everything from sportswear giants Nike and adidas, to future heavyweights like Gym King. From high performance sneakers to the hottest streetwear – they’ve got you.
As a large national brand, we were familiar with FootAsylum so when they approached us we were very excited to represent them. They were major sponsors of a large boxing event at Manchester Arena and their brief was simple: Capture the press event held between their Manchester Arndale Store and Manchester Printworks and produce 3 same-day edits for their social media channels to promote the event.
FootAsylum required the content ready to share the morning after the event so the deadline was very tight. Our team were efficient and utilised dynamic camera movement to match the style of their existing video content. This was also reflected in the edit, with use of clever transitions to keep the content bang on trend. Our team worked through the night and the videos were launched the very next day! They were very successful, creating a lot of interest for the event both locally and nationally.