YEARS YOUNG | SLEEPING EASY2018-09-18T15:16:07+00:00

Project Description

YEARS YOUNG | SLEEPING EASY

Client: Years Young

“Like Mallory Knox having a punch up with Four Year Strong!” – Johnny Doom, Kerrang! Radio

“Years Young’s debut boasts anthems and ambition by the ton!” – Kerrang! Magazine

Years Young are a 4 piece Alternative Rock Band from Lincolnshire. The band formed in 2015, taking influences from bands such as Biffy Clyro, Mallory Knox and Don Broco. They have a fairly large and loyal following both nationally and internationally.

They approached us wanting a video for their track ‘Sleeping Easy’ taken from their album ‘Hiraeth’. With a complex narrative, we knew the video would be difficult logistically to plan and prepare for. We only had one set to work with, so we had to break up the shooting script to ensure we film everything we need with the walls blank before we started painting on them! After a long and gruelling shoot in Hull, we managed to pull it off.

Using the script, we sat down with the band in our edit suite and pieced together the video scene by scene, reworking it until we had what we needed. The result is a video which ties many different influences together and is a visual manifestation the lyrics of the song, both literally and metaphorically. The video went on to have success on Youtube and social media, elevating the track to reach new and exciting audiences.

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